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Our Story

Yeo Boon Hian Trading or known as YBH Agrosolution was founded by the late Mr Yeo Boon Hian in 1980. The company was incorporated under the Companies Act 1965 as a private company under the name of Yeo Boon Hian himself. Today, the family business is fully managed by his son, Mr Yeo Teong Choon. Currently, the company is operating on its premise located in Temangan, Kelantan.

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New Branch

Starting February 2023, he has established another branch in Gua Musang, Kelantan, YBH Agro. The companies are involved in the distribution of agrochemicals (herbicides, pesticides, fungicides, and insecticides) and fertilizer (straight fertilizer, locally compacted compound fertilizer, imported compound fertilizer, and hydroponic fertilizer) for all types of commercial crops (oil palm, fruits and vegetables, paddy).

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As big player in the business, Yeo Boon Hian Trading is the local distributor for some of these notable manufacturer brands, namely BASF SE, Syngenta, Advansia, Farmcochem, Beyer, Rainbow Agroscience, Behn Meyer, Agroharta Fertilizer As and Yara International. It is worthwhile to mention that Yeo Boon Hian Trading is the wholesaler for BASF SE in the East coast region of Malaysia. BASF SE is a German multinational chemical company and the largest chemical producer globally.

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In addition, Yeo Boon Hian Trading provides consultation services to the small farms and plantation estates to help the customers reduce costs and increase the production yield. Over the years, Yeo Boon Hian Trading has aimed to become a one-stop solution centre for the agriculture industry. The company's principal activities revolve around distributing agrochemicals and fertilizers in Kelantan and Terengganu


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Vision

Nurturing Growth, Sustaining Farms. Your Agricultural Partner.


Mission

  • To support sustainable growth in the agricultural industry.
  • We strive to provide high-quality agricultural solutions to the farmers and plantation owners, enhancing crop yields and reducing their operational costs.
  • We are committed to being a trusted business partner with a comprehensive range of agricultural chemicals, fertilizers, consultation services, and strong partnerships, helping the agricultural industry in Malaysia achieve continuous success and growth.

Objectives

  • Enhance customer interaction and engagement through social media platforms and direct communication.
  • Provide valuable and informative information to customers to help them understand the value we offer in the field of agriculture.
  • Build strong relationships with the farming and plantation community as a trusted partner in achieving success and sustainability in agriculture.
  • Continually refine and adapt our strategy based on feedback and data insights to ensure a sustained increase in customer awareness and engagement.